Pieter Rahusen has been Manager Acquisition, Marketing & New Business Development at the Automotive Campus since January 2018, within a small and dedicated team of professionals. His primary focus within this position is to further develop and accelerate the growth of the Automotive Campus as part of Brainport Eindhoven.
Pieter has gained broad international experience within various companies in various logistics, marketing and business development management positions. He has worked at the Japanese company Ricoh, where he was responsible for global marketing and business development for the Healthcare segment and also responsible for positioning Ricoh in the field of consultative selling. Earlier in his career, he worked as Product and Supply Chain Manager at Fuji Photo Film BV.
Pieter studied business economics at the University of Limburg. He has also followed various management development courses at De Blaak, Nyerode, Nima and SMA, among others. During primary school, he lived in Princeton (New Jersey) for three years and went to school there. He is a very warm person, always genuinely interested and always wants to see the good in others. Norms and values are of great importance to him and he is very loyal. He enjoys life and is a tidy and positive person, always willing to help people. A senior professional who operates on the unique interface between marketing, business development and sales. A marketeer and business developer with deep and extensive knowledge of the European market and local trends and developments of the market. A charming connector between marketing, sales, customers and prospects.
Pieter is described by good friends and colleagues as honest, sympathetic, driven, result-oriented, innovative, genuinely involved but still a powerful leader, family man and good golfer.
It is his dream to position, innovate and market the strongly changing mobility market, both in general and for specific organizations. Optimizing business operations, reducing costs and at the same time increasing customer satisfaction and service to customers is something he feels passionate about. He looks forward to connecting his commercial background and affinity with marketing and growing within the new mobility concepts. He is grateful for the large, relevant network in which he now works and uses this network effectively.
He will open the conference, while explaining the ecosystem of the Automotive Campus.
About Automotive Campus
The Automotive Campus in Helmond – located in Brainport Eindhoven – is the national and international hotspot, meeting point and place of business in the field of automotive (technology) and smart mobility. The Automotive Campus offers an attractive learning and working environment, state of the art technological (test) facilities and flexible accommodation concepts.
The Campus is a one-stop-shop when it comes to automotive technology and mobility concepts. The door is open to engineers, suppliers, scientists, testers and assembly workers. For a “pit stop”, co-creation or as a new home base for innovation and product development. The Campus is a meeting place where know-how and companies can get together with the aim of promoting cross-sector cooperation, exchange of knowledge and open innovation. Smart, safe and sustainable mobility solutions for people, roads and vehicles of today and tomorrow are realized at the Automotive Campus
What is our strength?
The Automotive Campus supports and stimulates open innovation, knowledge exchange and cooperation. Companies on campus inspire each other by sharing knowledge, experience and facilities. The result is that innovation arises faster. This is made possible through the organization and facilitation of seminars, conferences, workshops, meetings and matchmaking activities of both individual and collective nature. Various automotive companies (from start-up to OEM), research institutes and education and governmental organizations have already found their way to the Automotive Campus.